The Building on Norfolk Road
The first thing that hits you here is the building. Tucked away at 1 Norfolk Road, Edgbaston, Birmingham, B15 3PS, it feels like it has actually lived a bit, unlike those glassy new venues. Genting call it a “charmingly classic casino” in their own copy, which sounds like fluff until you step through the door and see that it fits quite well. The whole place feels settled, slow in a good way, almost the opposite of the Resorts World site across the city.
The casino runs under Genting Casinos UK Limited, with UKGC licence number 537, and Birmingham City Council named as the local licensing authority. Both the UKGC and council records show the venue as active, so there is no grey area about its legal status.
Opening hours are 2pm to 5am every day of the week. Live tables start from 2pm. Dress is smart casual and they do actually check that at the entrance - if you turn up in sportswear and trainers, do not assume you will get waved through.
Games on the Floor
I dropped in twice and tried the main gaming floor on both visits. The set-up is fairly compact, which works fine in a place this size. You are looking at roughly nineteen table and poker spots, along with about twenty electronic gaming machines. It is not huge, but it covers what most players are really there for.
| Game Category | What’s Available |
|---|
| Table Games | American Roulette, Blackjack, Baccarat |
| Poker | Live poker tables, scheduled format |
| Electronic | Electronic Roulette, slots and gaming machines |
All limits are in GBP, as you would expect in a UK venue. Earlier in the day, the minimums tend to sit lower, which suits anyone who wants to play without pushing their bankroll too hard at the start. The electronic roulette terminals are set a little away from the main tables, so you can sit down right away instead of hovering for a live seat, especially on busier nights.
Poker is not dealt on demand. It runs against a set schedule, and that matters if cards are the main draw for you. Calling ahead on +44 (0)121 454 3725 saves hassle. I skipped that step on my first visit and ended up with a wasted trip when nothing was running.
Genting Rewards - Worth Setting Up
You can walk in and play without becoming a member. Still, if you see yourself coming back, the Genting Rewards card is worth sorting out before you place your first chip on the felt.
What it looks like in real use:
- Head to reception as you arrive and ask to sign up.
- Have some photo ID ready - the venue runs a Think 25 rule, so anyone who could pass for under 25 gets checked.
- Fill in a short registration form, it is roughly a five minute job.
- Take your Genting Rewards card from the desk, then head for the floor.
- Hand it over at tables or swipe for machines each time you sit down to earn points.
- Check totals at the desk or through gentingrewards.co.uk when you remember.
- Use the points later against food, gaming credit or whatever promotions are live at that point.
Points you pick up at Edgbaston feed into the same account that works across other Genting venues in the UK. Most of the news about offers or small events goes out to registered players first, and that is honestly the only real way to stay up to date with this particular site. Signing up just for the updates already makes sense.
One thing that applies to any loyalty scheme: get the card before you start playing, not halfway into the night. Anything you wagered earlier in the session will not be added to your balance after the fact.
Getting the Most from a Single Visit
If you are only coming once, the order in which you do things still matters. Register for Genting Rewards at reception the moment you arrive, before you exchange any cash at the cashier. That way every chip you put on the felt counts from the first hand. If poker is on the schedule that evening, the live tables and electronic machines are a natural way to fill the time beforehand rather than waiting around. The Fahrenheit Grill sits on-site, so a meal between sessions is straightforward without leaving the building. Treating the visit as a sequence — rewards card, cashier, gaming floor, food, back to the floor — keeps things simple and means you are not retracing steps or missing out on points you cannot recover later.
Fahrenheit Grill
The Fahrenheit Grill sits on-site and usually trades from around 6pm through to midnight. I tried it on my second visit. The menu is a standard grill set-up - steaks, burgers, a few sides - and the prices feel in line with what you would expect inside a Birmingham casino. It is not somewhere I would cross town just to eat at. However, if you prefer not to leave the building between gaming sessions, it does exactly what you need without drama.
You book a table through the main casino number. On quieter nights, walking in can work, but that is not something you can bank on when the floor is busy. Age limits match the gaming floor: minimum 18 years.
| Facility | Hours | Notes |
|---|
| Casino Floor | 2pm - 5am | Live tables from 2pm |
| Fahrenheit Grill | ~6pm - 12am | Reservations via phone |
| Bar/Lounge | Casino hours | Open during casino operation |